Category Archives: Velvety Insights

Whether it’s a summer holiday or a business trip – anyone traveling with carry-on luggage knows the typical challenges: the 100ml liquid limit, decanting into travel-sized containers, and the hassle of clear plastic bags. Add high temperatures to the mix, and many conventional cosmetics reach their limits: they leak, melt, or lose their effectiveness.

As Austria’s largest manufacturer of solid cosmetics, we are constantly evolving – as are our textures. Previously firmly convinced, we are now… a little softer. More precisely: semi-solid.

Did you know that millions of bacteria can accumulate on your makeup brushes and sponges in just one week? These can not only cause skin issues like breakouts and irritation, but also significantly shorten the lifespan of your beauty tools.

Solidwau is a vegan dog shampoo that contains specially developed scents for dogs’ sensitive noses, while also nourishing the skin and making the coat shine with natural ingredients. The product is offered in sustainable packaging and aims to protect both the environment and pets.

Solid cosmetics innovation, individually designed

Meeting sustainability, quality and innovation

Velvety is currently collaborating with the Wels University of Applied Sciences. The aim of this collaboration is to explore new ways of using food waste to develop natural soap solutions.