Velvety at the PLMA 2024

Dear readers,

The annual PLMA World of Private Label International Trade Show is the most important forum for the private label industry in Europe every year. The trade fair, which as always takes place in the Netherlands, was once again impressive. More than 2950 exhibitors from over 73 countries presented their latest products and solutions on a total area of 43,500 square meters.

PLMA 2024 gave us the perfect opportunity to present our latest products and share the values and principles on which our company is based: individual and rapid product development, outstanding quality and sustainability along the entire value chain. Each of our products is manufactured at our site in Neuhofen an der Krems.

We were finally able to show our new products this year on a larger scale: Deodorant sticks with refill, hair wax sticks, Summersaver (anti-chafing stick), shampoos for dogs as well as new shapes and new designs.

In addition to the product presentation, the trade fair was a valuable platform for the exchange of specialist knowledge and experience. We were able to hold numerous inspiring discussions and make valuable contacts that will help us to further improve our products and meet the needs of our customers even better. The positive feedback and the great interest in our innovations motivate us to continue working passionately on the development and perfection of our products.

Look forward to further highlights that will follow this year.